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Kristina Tool | Founder

What she does: Kristina is a design strategist and service designer; helping organizations to innovate  and communicate their processes, products, services, experiences and strategies. She applies Design Thinking principles as a methodology to create a user-centered approach to finding innovative solutions to a given challenge.

What she likes about her work: She likes working with teams, helping them understand and then combine team member's diverse perspectives, to correctly identify the real challenge then develop succesful solutions. Getting out from behind the desk, she guides teams on how to best validate and test their ideas with hands on activities like  mapping and rapid prototyping. In addition,  she works to link projects and team member roles to bigger picture goals, helping them to measure and align their work with company values and strategy areas such as customer centricity, employee experience and sustainability.

Clients and Education: Kristina has worked with clients in Europe, Asia, the Middle East and the USA, including Becton Dickinson, the Dubai Airport Freezone, Generali and Philip Morris International.  She earned a Bachelor of Arts in Art and Psychology, from Middlebury College, Middlebury Vermont, USA, and a Masters in Design, Domus Academy Milan, Italy.

When not with clients: Kristina spends as much time as she can in the mountains, if they are covered in (deep, powdery) snow that's even better.



Paola De Vecchi Galbiati | Collaborator

What she does: Paola has served as  Chief Information Officer, Chief Operating Officer, Chief Innovation Officer and Board Member of major apparel, manufacturing and ICT organizations. Her experience in change management, innovation, organization design, and strategic planning allows her to help clients generate growth and make successful turn-arounds in challenging periods.

She is a certified facilitator of Lego Serious Play® methods and materials  and certified as an ISO 56002  Innovation Management System Architect.

What she likes about her work: She is deeply committed to changing how we think about companies and their strategic needs and how to think and create emerging opportunities.

Clients and Education: Paola has worked with small, medium and large firms in Europe, Asia and USA, including Carrier, Fila Sport, Connexia and Engine 90. She earned her degree in Computer Science from Università degli Studi di Milano.

When not with clients:  Paola loves playing with her nieces and nephews, taking long walks, and photographing nature and architecture. She's also passionate about memetics and classical music.